Title: Smart Search & Keywords

Hi there!

Have you ever stumbled onto a website using
your mobile device only to find that you were
forced to use a small search bar in order to find
the content or products you were looking for?

This is a common problem with people who overlook
the importance of a well-built search bar for 
mobile-friendly websites.

So in order to improve the user experience and
boost sales and activity, you'll want to use what
is called a "smart search box".

A smart search box will automatically enlarge
or reposition so that the search bar fills the
screen, making it easy for mobile shoppers to use.

You can also make your search bar a different
color in order to stand out to mobile users.

In addition, a smart search box automatically
populates the screen with the search box to make
typing and viewing easier. Mobile visitors should
also be able to use search filters to quickly
find the products they are looking for.

You can find out more about using smart
search here: https://www.kentico.com/

Using Keywords on your Mobile eCommerce Site:

Take a look close at your analytics to
determine what keywords your mobile visitors
commonly search for (if you’re using Google Analytics,
that's the Search Engine Optimization report that
you are able to generate). 

Also, check keywords from organic search traffic,
as well as from internal site search to see what
visitors look for once they arrive on your site. 

Make sure, at the very least, that the most
popular topics are covered on the mobile version
of your site.

Tomorrow, I'll show you 3 important tools that
will make it easy for you to test out just how
mobile-friendly your website really is.

Until then!

{YOUR NAME HERE}


