Title: Building Blocks to a Killer Brand

Hi again,

I hope you're having a great day and that
you didn't miss out on my email yesterday.

If so, you'll want to check your inbox for
that as I covered the first steps towards
creating a memorable brand.

So today we'll going to take things a step
further. 

You're going to lay out the foundation
for your brand and what ideas you may already
have about how you can kick it off.

To start, what do you think of when you
envision your brand?  What color schemes,
graphics, website layout and logo do you
imagine as being part of your brand message?

If you haven't yet decided on the basic
foundation for your brand, it's time to get
started.

You may not think that something as simple
as choosing a color scheme matters that much,
but the truth is every component of your 
brand works towards forming a cohesive platform.  

This means that you want to be consistent when
creating your brand.  Everything from your logo,
to the theme and layout of your website should
blend into one powerful and unique online presence.

In many cases, something as basic as cool
product graphics could be the difference between
a successful product launch and a dud, so you 
really want to think of every single aspect
of your brand and then begin laying down
the foundation.

I'll leave you with this for now, but if you
have a few minutes to spare, write down a few
notes about your brand's vision.

Start with the color scheme, jot down the name
of your favorite graphic designer or explore
website themes or templates so that you're 
able to evaluate all options.

If you want to start looking into hiring a
graphic designer, check out http://www.Upwork.com
as it's one of the most affordable freelance
marketplaces online.

Tomorrow, I'll talk to you about why you
want to emulate successful brands, but not
replicate them.  This is an email you don't want to
miss!

Until then, 

{YOUR NAME HERE}
 


