Title: Surefire Bestsellers

Hello,

Today's email is all about the many different
digital product formats that are always in demand.

I want to give you as many ideas as possible so
you can start to outline your very first digital
product, or in the event you already have a few
products out there, this email may help you figure
out a few ways to maximize your income or extend
your sales funnel.

First of all, the very best place to generate ideas
for profitable digital products often comes from
our own experience so start by inventorying your
own skills, experiences and interests.
 What are you most passionate about? 

What are your hobbies? 

What are your top 2-3 skills? 

What do you spend most of your time on when you
aren't working?

What obstacles have you overcome in your life?   You likely already have all the knowledge you need to
create your first information product. 

Think about the experience in your life that others may
also be going through and how you could help them
overcome a problem, learn a new skill, or improve their
life in a meaningful way. 

Have you been through a divorce? 
Are you a single parent? 
Have you struggled with weight? 
Have you suffered from anxiety or depression?
Did you deal with a difficult teenager? 

All of these experiences could easily be turned
into a killer information product that will
genuinely help your customers.

And that's what it's all about.

Digital products should always educate, entertain or
inform.  

People purchase digital products because they want to
learn something, be inspired by something or simply to
be entertained for a time.

It's worth repeating:

Digital product should solve a specific problem. 

Whether you have decided to write a book, create a
training program, or develop a theme, plugin, game or
app, it should provide help in some way (even if
that's simply by giving your customer hours of
entertainment). 
So, identify your digital product's overall purpose 
before you begin creation.  It will help you outline
a solid product so that when you go to work you have
a clear objective in mind.  

Problem solving products will always be easier to
sell because they're focused on identifying and
acknowledging an issue that people have, and then
providing a step-by-step approach to  overcoming
that issue or solving that problem.

It's a paint-by-number type of digital product,
which are not only easy to outline and conceptualize,
but because you know your audience and what they are
looking for help with, these type of products are
always easier to market as well.

Here are a few quick examples:

•How to repair your credit in 30 days or less so you
can get approved for that mortgage.

•Life after divorce: How to heal your broken heart
and get back to living your best life.

Tomorrow is our final email, so I'll leave you with
some final tips and strategies so that you're ready
to take the digital product world by storm.

You got this!

Until then, 

{YOUR NAME HERE}
