Day 1
Subject: [firstname]: Thanks for signing up

Dear [firstname],

Thanks for signing up to my short e-course on overcoming information overload. Over the coming days I'm going to be sending you a LOT of information.  Be sure to check your inbox every day and mark my messages as “important”.  You might also want to set some time aside each day to read my messages and act on the information they contain.

Specifically, we're going to cover where this overload of information is coming from, some common traps you may be falling into, how to beat information overload (IO) and a lot more besides.

Of course, if you want to get a head start on all this, I've put together a no-holes-barred guide to overcoming IO in next to no time.  You can find out all about it here: [link to sales page].

Of course one question to ponder is… 

Why is Information Overload such a problem nowadays?

In a way, I suppose it's an unwelcome symptom of modern life.  

We can find out all sorts of information just by typing on our computer keyboards or looking at our smartphones. Rolling TV news broadcasts spurt out information 24/7. 
 
Years ago, however, sources of information were limited:

If you wanted to find something out, you had to go look it up in the reference section of your local library. You'd get your news from your daily newspaper, from the radio, or from the nightly TV news.

If you wanted to catch up with friends, you'd meet them in person, talk to them on the phone or (if they lived a long way away) exchange letters.

The thing is, though… 

Although the way we receive information has changed, the way we digest it hasn't.  Over the coming days, I'll show you how to declutter your brain and get back in control of your life.

Sincerely,

[Your Name]

PS.  Do you know where all this information is coming from?  It's probably not from where you think it is.  I'll explain more tomorrow.  Be sure to check your inbox then.