Day 3
Subject: [firstname]: What do you REALLY want?

Hey [firstname]!

The 1990's band “The Spice Girls” had a very irritating song that started: “Tel me what you want/ What you really, really want!”. They've got the video on YouTube, but I warn you it's a real “earworm”.

The thing is though…

Do you know what you REALLY want?  Sometimes people have a problem identifying this.

In life things are rarely cut and dried, and solutions and problems sometimes aren't that obvious.

A good way to identify what you really want is to use the “5 Whys” technique.  As the name would imply, it's a technique where you ask yourself “why” five times in a row.

Let me give you an example… 

Let's say you have a weight problem.  You know you should go on a diet, but you're putting it off.

Why?

Because you're comfort eating.

Why?

Because you and your spouse are fighting all the time.

Why?

Because she/he doesn't like where you live.

Why do you live there?

Because we can't afford to move to a better neighborhood.

Why is that?

Because you keep getting passed over for promotion at work and don't make enough money.

See what I mean?

In this example you can see that the problem ISN'T really a weight problem, but a work problem.

Before you can lose weight, you need to find a better paying job. Maybe deep down you know that too, but you're putting it off because you don't like the process of job hunting – nobody does, but that's another matter.

So your first goal is to find a better job, and your next goal is to lose weight.

Decide on your goals and write them down.  This is important, as it cements your goal into a different part of your brain.  Incidentally, at this stage you just need to concentrate on WHAT you want – don't worry about HOW you're going to do it yet. We'll talk about that tomorrow.

Talk then,

[Your Name]

PS. Don't forget to grab your copy of my overcome excuses guide. Here's the link [link to sales page].