How To Become An Influencer
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Platforms
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Decide on the type of content you are most comfortable producing
Make sure you are on all three, as well as others such as Twitter
The best platforms for influencers
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YouTube
Blogs
Instagram
Your Brand
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Learn your “value proposition”
Know your buyer persona
Create a Personal Brand
Choose your niche
Make all posts and branding on-brand
Choose your mission statement
Content
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Post regularly and keep all posts on-brand
Be the role model, but don’t be afraid to show some humanity
“Narrative is SEO for the human brain” – use stories to engage readers
Write content that has something new to say
Always provide value. This might be in the form of entertainment, information, or inspiration
Don’t try to appeal to everyone, be controversial
MAKE SURE YOU KNOW THE SUBJECT MATTER INSIDE OUT
Steps To Becoming An Influencer
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Step #2 – Identify Your Content Style and Choose Your Platform
Step #1 - Choosing Your Niche
Step #5 – Network and Collaborate
Step #4 – Engage Your Audience
Step #3 – Create Content!
Community
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Answer comments, respond to DMs, and read emails
Invite your followers to message you with questions
Reach out to big influencers for shout-outs.
Speak in outside communities. Spend time making “friends” in forums and Reddits. This will help you become better known.
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